Expert Services

With Cartera You Get

End-to-End Exceptional Service

Offers alone won’t result in a successful program. You need a comprehensive plan to engage your members and drive growth. Cartera combines loyalty and retail expertise with leading technology and robust offers to deliver the optimal Shop & Earn experience.

Acquisition and Growth Marketing Strategies

We take a data-driven approach to engaging first-time shoppers, then fast-tracking them into frequent-shopping members. Our strategy development and execution may include:

  • New shopper acquisition
  • Onboarding and activation
  • Retail calendar development and merchant curation
  • Cross-channel communications and promotions
  • Shopper segmentation strategies and lifecycle analysis
  • Referrals and advocacy

Cartera Insight

To reduce the chance that first-time visitors become ‘one-and-done’ shoppers, it’s important to drive a second purchase within 45 days. Talk to us about our go-to-market and onboarding strategies.

Promotion Development and Design

Our full-service marketing and creative teams work with you to develop and design exclusive promotions that incentivize shopping and achieve meaningful payouts. We provide recommended strategies plus a calendar for promotional offers, with cost forecasting and execution. Those offers include:

  • Spend and get bonuses
  • Sweepstakes
  • Seasonal campaigns tied to the retail calendar
  • Targeted offers for discrete customer sets
  • Increased member rewards for specific promotional time frames (either single or multi-merchant)

Cartera Insight

Members who shop multiple stores across multiple categories have higher loyalty rates. Talk to us about our cross-shopping strategies.

Work With Our Experts

Strategic Account Management

Cartera’s account managers have extensive expertise across the finance, fintech, and travel industries. Our wide range of partners, from global giants like United Airlines to niche businesses like Ulta’s Ultamate Rewards program, enjoy quick response time, open communication, and an uncommon personal touch.

Trust us to manage your program and identify opportunities to drive growth and leverage new products and services. We’ll assign you a dedicated loyalty program expert to leverage all our program capabilities and achieve your business goals. The resulting performance will ensure your Shop & Earn program reaches its full potential, in day-to-day operations as well as long-term strategies.

Member Services

When your members have questions about what they've earned, when rewards post to their account, or how to earn more through bonus offers or promotions, our member support team is there to provide the answers they need to shop with confidence.

We provide two tiers of customer support, calibrated to meet your program's and your members' unique profiles. Tier 1 supports members who contact us directly through a webform on our client sites. Tier 2 takes members to the client's customer care page, which escalates their questions to us.

User Experience Consultation

Our product and design team provides high touch consulting on how to integrate Shop & Earn rewards into web and mobile user experiences, including proven best practices for:

  • Seamless integration of online, in-store, and dining experiences
  • Demonstrating program value and how it works
  • Cross promotion and personalization
  • Offer discovery and search