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Learn the strategies for implementing a successful merchant-funded loyalty shopping program. Hear how other organizations are building member engagement to drive customer profitability.

Watch videos and read white papers, solution overviews, and client profiles on this page.



Videos & Webinars

Video: Cartera Commerce Demo From Finovate Fall 2011
Watch Cartera executives demonstrate new solution for local card-linked offers at Finovate Fall 2011. See how card-linked offers drive sales for merchants and help banks and loyalty programs tap explosive local advertising market.
Watch now...

Webinar: Card-Linked Offers - The New Deal For In-Store Retailers
Watch this free Webinar to learn how card-linked offers can help in-store retailers drive acquisition and customer loyalty.
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Whitepapers

Card-Linked Offers: A Primer for Merchants
Helping Merchants Acquire & Retain Customers
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Beyond the Discount: Point and Reward Systems
A Report from BIA/Kelsey
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Aite Group Market Study:
The Case For Merchant Funded Incentives $1.7B+ Opportunity for Card Issuers by 2015
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Mother of Invention: Client Profiles and Best Practices in
Merchant-Funded Rewards

Download this Colloquy white paper co-written by Colloquy and Cartera Commerce that provides a comprehensive review of merchant-funded rewards, why they are critical for loyalty programs both in good times and in a recession, and best practices followed by industry leaders. Read more...

Secrets of Successful Merchant-Funded Loyalty Shopping Programs
Discover why industry-leading financial institutions are embracing merchant-funded shopping programs to strengthen customer loyalty and value. Read this white paper and learn the keys to providing valuable, differentiated loyalty offerings to cardmembers that build member engagement and drive profitability. Read more...

Understanding and Measuring the ROI of Merchant-Funded Rewards
Leading companies across industries are using merchant-funded rewards as an essential part of their loyalty program. Find out how these programs are delivering outstanding ROI, and driving significant increases in key metrics - - from acquisition to engagement, retention, and customer lifetime value. Read more...

Marketing in a Head Wind: Successful Marketing Strategies in a Recession
Both consumers and marketers have been profoundly impacted by the current recession - - consumers are much more budget-conscious, and marketers have to do more with less while still driving revenue. Learn how merchant-funded rewards programs meet consumer's demands for cost-savings while also driving retention, acquisition, engagement and loyalty. Read more...





Solution Overviews

Cartera Card-Linked Offer Platform
Powering Card-Linked Offers for Top Banks & Loyalty Programs.
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Retailer Loyalty Programs
Retailers have increasingly turned to loyalty programs as a means to gather consumer data, improve consumer engagement and increase spend. Read this solution overview and see how merchant-funded loyalty shopping programs are enabling retailers to provide valuable, differentiated loyalty offerings to their customers with low cost and low upfront risk. Read more...

Merchant-Funded Loyalty Shopping Solutions
Loyalty shopping programs are a critical tool for building loyal, profitable customer relationships. Learn more about how Cartera Commerce merchant-funded loyalty shopping solutions enable organizations to provide differentiated loyalty offerings to their customers that drive increase revenue, strengthen customer loyalty, and improve member engagement. Read more...

Banks and Card Issuers
Loyalty marketing is a competitive battleground for banks and card issuers. Find out how merchant-funded shopping programs are providing financial services institutions with valuable, differentiated loyalty offerings with low cost and low upfront risk. Read more...




Client Profiles

Best Buy Reward Zone Program: Innovations in Driving Retail Loyalty
Read the Best Buy client profile and discover how this $44B retailer - with one of the most successful loyalty programs and over 31 million members - is leveraging Cartera Commerce merchant-funded rewards to optimize customer loyalty and engagement. Read more...

Working to Stay Healthy and Fit Pays Off with Virgin HealthMiles
Online Loyalty Shopping Mall

Find out how Virgin HealthMiles's rewards program is motivating and incentivizing consumers to get and stay healthy by becoming more active. When members engage in health activities like joining a gym, they receive HealthMiles which can then be converted into gift certificates and merchandise at popular merchants. Download the full client profile and find out more. Read more...

Flying High: How Spirit Airlines Created Customer Loyalty With Loyalty Shopping
Discover how Spirit Airlines, the leading ultra low cost carrier in the Americas, partnered with Cartera Commerce to expand and improve its loyalty shopping offering. Find out how Spirit Airlines FREE SPIRIT mall has become a significant driver for improving customer engagement and retention, and providing additional insights into its customers. Read more...

Shop.org: CyberMonday.com Promotes Online Shopping, Funds Scholarship
Learn how Shop.org, using Cartera Commerce's turnkey online mall solution, was able to create a compelling, easy to use online shopping mall at CyberMonday.com that succeeded in becoming a high volume destination for holiday shopping, increasing the appeal of Cyber Monday shopping and raising money for a scholarship fund. Read more...

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